Master's Degree English 1 year 6 months

Marca y Comunicación

Emlyon Business School · Lyon, France

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Tuition€15,934

Duration1 year 6 months

Teaching languagesEnglish

DegreeMaster's Degree

Programme provider

Emlyon Business School

Lyon, France

University profile

At a glance

Marca y Comunicación is a master's degree programme lasting 1 year 6 months, taught in English at Emlyon Business School in Lyon, with tuition currently recorded as €15,934.

Program overview

El programa de MSc en Marca y Comunicación en Emlyon Business School ofrece una exploración dinámica de las estrategias de marca y técnicas de comunicación. Este programa equipa a los estudiantes con las habilidades necesarias para navegar por el paisaje en evolución del branding en la era digital.

Curriculum

01Estrategia de Marca

02Comportamiento del Consumidor

03Marketing Digital

04Comunicación Creativa

05Gestión de Marca

06Comunicación de Marketing Integrada

07Investigación de Mercado

Admission requirements

Programme-specific requirements recorded in SIT Connect.

A relevant bachelor’s (honours) degree. Applicants are assessed on academic background relevant to the programme
entry typically expects a 2:2/2:1 (UK) or equivalent.

GPA: ~2.5–3.0/4.0 (UK 2:2/2:1) or equivalent

Language requirements

Proof of English proficiency — typically IELTS, TOEFL, PTE, Duolingo or equivalent (see the minimum scores listed). A Medium-of-Instruction (MOI) letter may be accepted in place of a test by some institutions.

EnglishPrimary teaching language

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Required documents

Programme-specific document list.

Valid passport, academic transcripts, degree/secondary-school certificate (or proof of current enrolment), personal statement, two reference letters, English-language test results (IELTS/TOEFL/PTE), and a CV/résumé where applicable.