Master's Degree 2 yearsReference MAIZ0AN5

Media Strategy and Digital Activation

Ecole Superieure De Publicite · Paris, France

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Tuition€20,000

Duration2 years

Teaching languagesNot published

DegreeMaster's Degree

Programme provider

Ecole Superieure De Publicite

Paris, France

University profile

At a glance

Media Strategy and Digital Activation is a master's degree programme lasting 2 years at Ecole Superieure De Publicite in Paris, with tuition currently recorded as €20,000.

Program overview

The Master of Media Strategy and Digital Activation program equips students with the skills to navigate the evolving landscape of media and digital marketing. Students will learn to develop effective strategies that drive engagement and maximize impact in today's digital world.

CityParis

Curriculum

01Digital Marketing Strategies

02Media Planning and Buying

03Consumer Behavior Analysis

04Social Media Management

05Data Analytics for Marketing

06Brand Strategy Development

Admission requirements

Programme-specific requirements recorded in SIT Connect.

A relevant bachelor’s (honours) degree. Applicants are assessed on academic background relevant to the programme
entry typically expects a 2:2/2:1 (UK) or equivalent.

GPA: ~2.5–3.0/4.0 (UK 2:2/2:1) or equivalent

Language requirements

Proof of English proficiency — typically IELTS, TOEFL, PTE, Duolingo or equivalent (see the minimum scores listed). A Medium-of-Instruction (MOI) letter may be accepted in place of a test by some institutions.

Required documents

Programme-specific document list.

Valid passport, academic transcripts, degree/secondary-school certificate (or proof of current enrolment), personal statement, two reference letters, English-language test results (IELTS/TOEFL/PTE), and a CV/résumé where applicable.