Master's Degree English 2 yearsReference Q17HTCWY

Digital Marketing and Artificial Intelligence

Skema Business School · Unknown, France
Tuition€19,000
Duration2 years
Teaching languagesEnglish
DegreeMaster's Degree
Programme provider

Skema Business School

Unknown, France

University profile
At a glance

Digital Marketing and Artificial Intelligence is a master's degree programme lasting 2 years, taught in English at Skema Business School in Unknown, with tuition currently recorded as €19,000.

Program overview

The MSc in Digital Marketing and Artificial Intelligence offers a unique blend of marketing principles and AI technologies, preparing students for the evolving digital landscape.

Curriculum

01Digital Marketing Strategies
02Artificial Intelligence in Marketing
03Data Analytics for Marketing
04Consumer Behavior in Digital Environments
05Social Media Marketing
06Search Engine Optimization (SEO)
07E-commerce Strategies

Admission requirements

Programme-specific requirements recorded in SIT Connect.

  • A relevant bachelor’s (honours) degree. Applicants are assessed on academic background relevant to the programme
  • entry typically expects a 2:2/2:1 (UK) or equivalent.
GPA: ~2.5–3.0/4.0 (UK 2:2/2:1) or equivalent

Language requirements

Proof of English proficiency — typically IELTS, TOEFL, PTE, Duolingo or equivalent (see the minimum scores listed). A Medium-of-Instruction (MOI) letter may be accepted in place of a test by some institutions.

EnglishPrimary teaching language

Required documents

Programme-specific document list.

Valid passport, academic transcripts, degree/secondary-school certificate (or proof of current enrolment), personal statement, two reference letters, English-language test results (IELTS/TOEFL/PTE), and a CV/résumé where applicable.

Application journey

1Choose the programme

Review the verified facts and degree-level requirements.

2Check eligibility

SIT Connect reviews your education and language background.

3Prepare documents

Complete the university-specific checklist and translations.

4Submit your application

Continue to the central application portal.

Frequently asked questions

How long is Digital Marketing and Artificial Intelligence?

The official catalogue records a duration of 2 years.

Which languages are used for Digital Marketing and Artificial Intelligence?

The official programme record lists English. A required language certificate or minimum score must be confirmed for the chosen intake.

What is the tuition fee?

€19,000 is the tuition currently recorded in SIT Connect. Currency conversions on this page are estimates.

Can I apply now?

Yes. SIT Connect currently has an application-ready intake for this programme.

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