Master's Degree 1 year

数字营销与商业

EFAP, School of Communication - France · Paris, France

Apply now View university

Tuition€14,250

Duration1 year

Teaching languagesNot published

DegreeMaster's Degree

Programme provider

EFAP, School of Communication - France

Paris, France

University profile

At a glance

数字营销与商业 is a master's degree programme lasting 1 year at EFAP, School of Communication - France in Paris, with tuition currently recorded as €14,250.

Program overview

数字营销与商业MBA项目为学生提供数字营销策略和商业管理的基本技能。该项目强调实践学习和真实世界应用，为毕业生准备了动态的数字环境。

CityParis

Curriculum

01数字营销策略

02数字市场中的消费者行为

03商业数据分析

04社交媒体营销

05电子商务管理

06品牌管理

07数字商业模型

Admission requirements

Programme-specific requirements recorded in SIT Connect.

A relevant bachelor’s (honours) degree. Applicants are assessed on academic background relevant to the programme
entry typically expects a 2:2/2:1 (UK) or equivalent.

GPA: ~2.5–3.0/4.0 (UK 2:2/2:1) or equivalent

Language requirements

Proof of English proficiency — typically IELTS, TOEFL, PTE, Duolingo or equivalent (see the minimum scores listed). A Medium-of-Instruction (MOI) letter may be accepted in place of a test by some institutions.

IELTSMinimum 5.5

DuolingoMinimum 100

PTE AcademicMinimum 59

Required documents

Programme-specific document list.

Valid passport, academic transcripts, degree/secondary-school certificate (or proof of current enrolment), personal statement, two reference letters, English-language test results (IELTS/TOEFL/PTE), and a CV/résumé where applicable.