Master of Science in Marketing, Communication & Business Strategies (MSc 2)

This training aims to train learners for marketing manager positions. The seminars provide in-depth knowledge of marketing professions and brand strategy that meets the requirements of the field. The curriculum offers an overview of the different dimensions of the marketing function: strategic, operational, digital, and communication marketing. The courses provided by professionals from different sectors of activity allow learners to develop real added value in a market in perpetual evolution. Learners will thus be able to target positions in marketing and brand strategy, such as: marketing manager, marketing project manager, product manager, sales manager, business development manager, research manager, communication manager.

Programme-specific requirements recorded in SIT Connect.

• Direct entry to the second year (MSc 2, a one-year programme) requires at least four years of higher education: a validated Bac+4 such as a Master 1 or the first year of a business-school master's (240 ECTS credits or 120 US credits), normally in a field related to the MSc (several programme pages also accept students who are completing one)
• several finance MSc (e.g. Audit & Management Control, Financial Manager Banking & Insurance, Wealth Management) also ask for experience in that field. A three-year bachelor's degree plus three years' professional experience in the same field may be accepted instead, subject to the school's approval. Admission is by online application, review of the file and a motivation interview, followed by an admission letter, registration with a deposit, and the French student visa.

The official programme record lists English. It does not publish a programme-specific minimum language-test score, so no score is invented here.

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Programme-specific document list.