Master's Degree 1 year 3 monthsReference IYLTS1BV

Marketing (Luxury Marketing)

NEOMA Business School · Mont-Saint-Aignan, France

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Tuition€19,000

Duration1 year 3 months

Teaching languagesNot published

DegreeMaster's Degree

Programme provider

NEOMA Business School

Mont-Saint-Aignan, France

University profile

At a glance

Marketing (Luxury Marketing) is a master's degree programme lasting 1 year 3 months at NEOMA Business School in Mont-Saint-Aignan, with tuition currently recorded as €19,000.

Program overview

The MSc in Marketing (Luxury Marketing) at NEOMA Business School offers a unique opportunity to explore the intersection of marketing and luxury goods. This program is designed for those passionate about the luxury sector and eager to develop their marketing skills in a global context.

CityMont-Saint-Aignan

Curriculum

01Luxury Brand Management

02Consumer Behavior in Luxury

03Digital Marketing Strategies

04Luxury Market Analysis

05Sustainable Luxury Marketing

06Luxury Retail Management

Admission requirements

Programme-specific requirements recorded in SIT Connect.

A relevant bachelor’s (honours) degree. Applicants are assessed on academic background relevant to the programme
entry typically expects a 2:2/2:1 (UK) or equivalent.

GPA: ~2.5–3.0/4.0 (UK 2:2/2:1) or equivalent

Language requirements

Proof of English proficiency — typically IELTS, TOEFL, PTE, Duolingo or equivalent (see the minimum scores listed). A Medium-of-Instruction (MOI) letter may be accepted in place of a test by some institutions.

IELTSMinimum 6

Required documents

Programme-specific document list.

Valid passport, academic transcripts, degree/secondary-school certificate (or proof of current enrolment), personal statement, two reference letters, English-language test results (IELTS/TOEFL/PTE), and a CV/résumé where applicable.