Master's Degree 1 year 6 monthsReference YIQ8QQJZ

Digital Marketing

GUS - Berlin School of Business and Innovation (BSBI), Paris, France · Paris, France

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Tuition€15,000

Duration1 year 6 months

Teaching languagesNot published

DegreeMaster's Degree

Programme provider

GUS - Berlin School of Business and Innovation (BSBI), Paris, France

Paris, France

University profile

At a glance

Digital Marketing is a master's degree programme lasting 1 year 6 months at GUS - Berlin School of Business and Innovation (BSBI), Paris, France in Paris, with tuition currently recorded as €15,000.

Program overview

The Master in Digital Marketing equips students with the skills to navigate the dynamic digital landscape. Students will learn about digital strategies, consumer behavior, and data analytics, preparing them for a successful career in marketing.

CityParis

Curriculum

01Digital Marketing Strategies

02Consumer Behavior in Digital Markets

03Search Engine Optimization (SEO)

04Social Media Marketing

05Data Analytics for Marketing

06Content Marketing

07Digital Advertising

Admission requirements

Programme-specific requirements recorded in SIT Connect.

A relevant bachelor’s (honours) degree. Applicants are assessed on academic background relevant to the programme
entry typically expects a 2:2/2:1 (UK) or equivalent.

GPA: ~2.5–3.0/4.0 (UK 2:2/2:1) or equivalent

Language requirements

Proof of English proficiency — typically IELTS, TOEFL, PTE, Duolingo or equivalent (see the minimum scores listed). A Medium-of-Instruction (MOI) letter may be accepted in place of a test by some institutions.

IELTSMinimum 6

PTE AcademicMinimum 56

Required documents

Programme-specific document list.

Valid passport, academic transcripts, degree/secondary-school certificate (or proof of current enrolment), personal statement, two reference letters, English-language test results (IELTS/TOEFL/PTE), and a CV/résumé where applicable.