Master's Degree 1 year 6 months

Marketing Digital et Intelligence Artificielle

GROUPE ESC Clermont (LG) · Clermont-Ferrand, France

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Tuition€19,425

Duration1 year 6 months

Teaching languagesNot published

DegreeMaster's Degree

Programme provider

GROUPE ESC Clermont (LG)

Clermont-Ferrand, France

University profile

At a glance

Marketing Digital et Intelligence Artificielle is a master's degree programme lasting 1 year 6 months at GROUPE ESC Clermont (LG) in Clermont-Ferrand, with tuition currently recorded as €19,425.

Program overview

Le programme de Master en Marketing Digital et Intelligence Artificielle prépare les étudiants à naviguer dans un paysage numérique en constante évolution. Ce programme allie les principes du marketing aux technologies de l'IA, préparant les diplômés à des rôles innovants dans l'industrie.

CityClermont-Ferrand

Curriculum

01Stratégies de Marketing Digital

02Intelligence Artificielle en Marketing

03Analyse du Comportement des Consommateurs

04Prise de Décision Basée sur les Données

05Marketing sur les Réseaux Sociaux

06E-commerce et Ventes Digitales

07Automatisation du Marketing

Admission requirements

Programme-specific requirements recorded in SIT Connect.

A relevant bachelor’s (honours) degree. Applicants are assessed on academic background relevant to the programme
entry typically expects a 2:2/2:1 (UK) or equivalent.

GPA: ~2.5–3.0/4.0 (UK 2:2/2:1) or equivalent

Language requirements

Proof of English proficiency — typically IELTS, TOEFL, PTE, Duolingo or equivalent (see the minimum scores listed). A Medium-of-Instruction (MOI) letter may be accepted in place of a test by some institutions.

Required documents

Programme-specific document list.

Valid passport, academic transcripts, degree/secondary-school certificate (or proof of current enrolment), personal statement, two reference letters, English-language test results (IELTS/TOEFL/PTE), and a CV/résumé where applicable.