Bachelor's Degree English

لوکس

Institut Supérieur de Marketing du Luxe (Sup de Luxe) via Grupo Planeta · Paris, France

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Tuition€10,900

DurationNot published

Teaching languagesEnglish

DegreeBachelor's Degree

Programme provider

Institut Supérieur de Marketing du Luxe (Sup de Luxe) via Grupo Planeta

Paris, France

University profile

At a glance

لوکس is a bachelor's degree programme, taught in English at Institut Supérieur de Marketing du Luxe (Sup de Luxe) via Grupo Planeta in Paris, with tuition currently recorded as €10,900.

Program overview

برنامه کارشناسی لوکس به دانشجویان تجربه‌ای غوطه‌ور در دنیای کالاها و خدمات لوکس ارائه می‌دهد و بر مدیریت برند، استراتژی‌های بازاریابی و رفتار مصرف‌کننده تمرکز دارد.

CityParis

Curriculum

01مدیریت برند

02بازاریابی لوکس

03رفتار مصرف‌کننده

04لوکس پایدار

05استراتژی‌های دیجیتال در لوکس

06مدیریت خرده‌فروشی لوکس

Admission requirements

Programme-specific requirements recorded in SIT Connect.

To enter the first year you need a baccalaureate or equivalent. Direct entry to the second year requires a Bac+1, Bac+2 or Bac+3 (60 ECTS credits) in business, marketing, management, managerial action or sustainable development/CSR
entry to the third year requires a Bac+2 or Bac+3 (120 ECTS credits) in those fields, with limited places subject to exceptional selection. A minimum B2 level of English is required for the English Track (all entry years). Admission is by application file, written tests of general knowledge and English (depending on the programme) and a motivation interview, with an answer within 48 hours.