Master's Degree 1 year

市场营销

KEDGE BUSINESS SCHOOL, FRANCE (THROUGH CEG - ONCAMPUS PARIS) · Paris, France

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Tuition€17,400

Duration1 year

Teaching languagesNot published

DegreeMaster's Degree

Programme provider

KEDGE BUSINESS SCHOOL, FRANCE (THROUGH CEG - ONCAMPUS PARIS)

Paris, France

University profile

At a glance

市场营销 is a master's degree programme lasting 1 year at KEDGE BUSINESS SCHOOL, FRANCE (THROUGH CEG - ONCAMPUS PARIS) in Paris, with tuition currently recorded as €17,400.

Program overview

KEDGE商学院的市场营销硕士项目提供了一种创新的方法来理解市场动态和消费者行为。学生将发展在当今竞争激烈的环境中取得成功所需的战略营销技能。

CityParis

Curriculum

01消费者行为

02数字营销

03品牌管理

04市场研究

05战略营销

06国际营销

Admission requirements

Programme-specific requirements recorded in SIT Connect.

A relevant bachelor’s (honours) degree. Applicants are assessed on academic background relevant to the programme
entry typically expects a 2:2/2:1 (UK) or equivalent.

GPA: ~2.5–3.0/4.0 (UK 2:2/2:1) or equivalent

Language requirements

Proof of English proficiency — typically IELTS, TOEFL, PTE, Duolingo or equivalent (see the minimum scores listed). A Medium-of-Instruction (MOI) letter may be accepted in place of a test by some institutions.

IELTSMinimum 6

DuolingoMinimum 105

PTE AcademicMinimum 46

Required documents

Programme-specific document list.

Valid passport, academic transcripts, degree/secondary-school certificate (or proof of current enrolment), personal statement, two reference letters, English-language test results (IELTS/TOEFL/PTE), and a CV/résumé where applicable.